April 12, 2016
Finovate is one of the largest conferences dedicated to showcasing the latest and greatest innovative financial and banking technologies, attracting large audiences of financial and banking executives, venture capitalists, and entrepreneurs. For the past nine years, more than 700 fintech companies have graced the Finovate stages, sharing their cutting-edge technology in […]
April 4, 2016
Internet-based finance has made significant progress since its inception in the mid-nineties and this Tuesday 5 April we celebrate the third annual Global Crowdfunding Day. On this day we reflect on the technology’s rise and it has certainly come a long way from the early experiments of British rock band, […]
March 13, 2016
“I like an excuse to come to Austin,” said President Obama jokingly as he sat down to speak with Evan Smith of The Texas Tribune at SXSW Interactive for a special discussion on the importance of civic engagement and the potential role technology can play in increasing political participation. With […]
March 4, 2016
With so many places to go and people to see, SXSW is often one of the most exciting technology events of the year. This year it has become even more exciting– and not just because the President and First Lady will be headlining the event! SXSW has added a whole new category […]
February 29, 2016
Perhaps appropriately considering it’s an election year, the 2016 Academy Awards turned into a political PR platform this year. The ceremony was centered on bringing relevant issues to light. While winning or presenting an award provides ample opportunity for positive PR, some of the attempts were more successful than others. […]
February 22, 2016
The New Year saw a round of fresh recruits at Leverage PR, with a new Account Executive and three new Account Coordinators joining the staff. Incoming Account Exec Aleks Vickovich brings a depth of knowledge and experience to Leverage PR as an award-winning business journalist, editor and media advisor. He […]
February 17, 2016
You’ve likely been in your industry for quite some time, experienced the ins and outs of your trade, and are now an expert in your field. It’s about time you receive a little validation for all the hard work. It’s natural to feel too ‘small time’ to win an award, […]
February 7, 2016
Five ways to stand out from the crowd at SXSW For businesses of all sizes, SXSW is undoubtedly a crucial opportunity to gain media and consumer attention while showing off your brand and making connections with industry leaders from around the world. However, with endless opportunities to capture attention comes […]
October 7, 2015
Whether you are the CEO of a private company looking to fund your B round, or an Investor Relations (IR) professional getting your company ready to go public, there are few things less critical than building a solid equity story in the market before a capital event. The equity story […]
August 31, 2015
Joy Schoffler Principal of Financial Technology PR Firm, Leverage PR This morning I woke up to a great article about how Facebook filed a patent to protect a tool ostensibly designed to track how users are networked together—a tool that could be used by lenders to accept or reject a loan application based on […]
June 11, 2015
2015 Fintech Global Expo Last week Leverage PR’s founder and principal, Joy Schoffler, spoke at the Second Annual Fintech Global Expo in San Diego. The Expo featured prominent leaders within the fintech industry who shared insights on topics such as real estate, alternative finance, crowdfunding, Bitcoin infrastructure, and online investment platforms. […]
June 8, 2015
New York Times mortgage columnist interviews Visio Financial Services CEO, Jeff Ball, about alternative financing options for residential real estate investors. Factom president, Peter Kirby reveals to Reuters that Honduras is going to build a permanent and secure land title record system using Factom’s blockchain technology. Artizone gets a shout […]
May 14, 2015
We often work with clients in the finance industry including crowdfunding portals, investors and entrepreneurs headed towards a new round of funding.Get your midweek pick-me-up here, as our Wealth Wednesday blogs discuss all things finance, investing and money. We’ll showcase the latest in the industry, as well as, tips and […]
May 8, 2015
What better way to do some team building than with pedicures, a massage chair, and a margarita! This was a great way to unwind, spend some quality time together, and reward our team members for all their hard work with a fabulous pedicure. Looking good, ladies!
April 16, 2015
D.J. Paul, a member of the SEC’s Advisory Committee on Small and Emerging Companies and founder of consulting firm DJP&Co., recently spoke with reporters at Bloomberg and the Washington Post about new Regulation A+ rules that were unanimously approved by the SEC. Paul says that Reg A+ can be seen […]
April 13, 2015
The Spring conference and event season is upon us with lots of fun and informational conferences, festivals and events. The Leverage PR team has been to a few over the past month and have had a great time! Here is a recap of some of our favorite events: SXSW Interactive […]
March 10, 2015
It’s here! March is the month we look forward to all year. It not only marks the beginning of the spring season — Spring Break and March Madness—but also ushers SXSW into Austin for its 28th year SXSW is a platform for startups, innovators, film and musical artists to showcase […]
February 3, 2015
The “Big Game” is over and the NFL season has come to an end. However, another season is just starting to ramp up – tradeshow season. Whether you’re a tradeshow veteran or rookie, it’s important to plan ahead and develop an effective strategy that can help make the most of […]
January 26, 2015
As we approach 2015, many will find themselves feeling a sense of déjà vu from past years, sitting in meeting after meeting discussing how to maximize marketing spend return on investment. While the solution to this question may seem like it requires a crystal ball, for many companies, an evaluation […]
December 4, 2014
The holidays are upon us! We have been gearing up with our friends and family for much-anticipated relaxation, and we are longing for those vacation days that imply a journey back to simpler times. However, simpler times did not include a society fully integrated with 24/7 non-stop social media. By […]
September 8, 2016
Julia Cheek, founder & CEO of Everlywell took the reigns as moderator of Health Tech Austin’s fifth panel event at the downtown Capital Factory on Thursday, Sept. 8 with two exceptional venture capitalists providing their insight into what it takes for a start-up to gain funding and the business models […]
August 29, 2016
With SXSW 2017 nearing closer on the horizon, four exceptional fintech luminaries – a successful entrepreneur, a top industry analyst, a leading venture capitalist and a financial PR executive – have come together to create an informative panel on how to make your company stand out in a hyped up fintech […]
August 23, 2016
When faced with disruptive technologies, the most effective and successful companies thrive by incorporating them into their business strategy. Fintech is more than technology – it is a cultural mindset. It has been reported that 78 percent of CEOs in the financial services industry support the integration of fintech at […]
August 19, 2016
This week, Health Tech Austin held its fourth event focused on “Population Health and Why You Should Care” at downtown’s Capital Factory on August 17. With Jayne Nussbaum, executive director of Dell Medical School’s Department of Population Health moderating, multiple experts – including George Terrazas, president of Texas Care Alliance; Christie Garbe, VP […]
August 10, 2016
The SXSW 2017 Interactive Festival is fast approaching. Two exceptional leaders in the field of corporate education have joined together to create an illuminating panel, “What We Can Learn from Master Athletes & Musicians.” Zach Posner and Kimo Kippen take a deep look into what distinguishes elite performers across all […]
August 9, 2016
Over the years, Leverage PR has worked extensively with SXSW in a variety of capacities, from managing PR efforts for the Accelerator Competition and Health and Medtech Expo, securing top-tier coverage for clients leading up to and during the event, and drafting and submitting winning PanelPicker proposals on behalf of […]
July 20, 2016
We are pleased to announce that Leverage PR has teamed up with Silicon Valley Innovation Center and will be an Innovation Partner at their upcoming leadership summit, Banking Disrupted! With venture capital investment in fintech up 600 percent, this is the decisive moment for banking leaders to discover whether they’ll sink […]
May 17, 2016
It’s no secret that SXSW is one of the largest marketing events in the world for those wanting to promote their innovative ideas. With a bevy of ways to get involved – from hosting a booth, a lounge or even a party – a majority of attendees are quick to […]
April 18, 2016
At Leverage PR, we love talking about our innovative clients and the good work they are doing across a range of important fields. We often advise them to enter awards programs and assist with crafting winning submissions and many of them have been successful. While we prefer promoting our clients, […]
April 12, 2016
Finovate is one of the largest conferences dedicated to showcasing the latest and greatest innovative financial and banking technologies, attracting large audiences of financial and banking executives, venture capitalists, and entrepreneurs. For the past nine years, more than 700 fintech companies have graced the Finovate stages, sharing their cutting-edge technology in […]