At Leverage PR we believe a company’s public relations strategy must meet their business goals. With roots in business advisory and private equity, the leadership team of Leverage PR sees public relations a little differently. Every new client at Leverage goes through our in-depth discovery and planning process which ensures we are getting the right message to the right markets. During discovery we like to meet with not only the CEO and CMO but love to include sales, the CTO, the CFO and other key business leaders. This enables us to understand and integrate all of an organization’s business goals. By understanding our clients’ sales cycles, future hiring plans, funding goals and other key business drivers, we can create a public relations strategy that goes beyond traditional brand awareness. Once our campaigns are in full swing and generating results, we meet frequently with our clients. We believe communication is critical to stay updated on client goals so we can adjust and update strategy and messaging, evaluate the impact of our work and plan for future campaigns.
Leverage PR works with brands, big and small, helping them to meet their strategic business goals through our tailored communications engagements.
Because every business is measured by their results in the end, Leverage invests in the latest analysis and monitoring software. At Leverage, our clients receive quarterly interactive reports, so they can see the quantifiable results of their public relations investment. At Leverage PR, our results go beyond getting your name in the paper. We expand your visibility to your target audience, increase your market share, and work alongside your team to reach, communicate and engage the audiences that will make the biggest impact on your business.