When you really break down what makes a successful business, you’ll see that its the people behind it. A strong team can really make or break a company. Here at Leverage, we put a lot of emphasis on choosing the right people to bring the best out of our creative strategies and clients. That’s why we’re ending this week with a Feature Friday all about our new team members…
Faith Yando, our new Agency Director, is a seasoned financial services public relations executive with extensive experience leading domestic and global
campaigns. Her extensive knowledge of financial markets and proven track record of providing relevant story ideas with solid sources has led her to become a go-to resource for financial services media. She has worked with a number of Fortune 500 companies, including Bank of America, Franklin Templeton and Massachusetts Mutual Life Insurance Company. We’re excited to utilize her wide range of real estate, hedge funds and private equity knowledge and expertise!
Senior Account Manager
Steven Phenix, our new senior account manager, is a 15-year public relations veteran and a social media innovator who has managed the corporate reputations for hundreds ofFortune 1000 companies. He was also a founding principal at ViaMetric, Inc., an Austin, Texas-based lead generation firm, and Phenix Public Relations, LLC, where he developed social media solutions for PR firms nationwide. Under the road name “Flyer,” Steven is also proud to ride with Bikers Against Child Abuse (B.A.C.A.), Sam Bass chapter, and we know all of his background and innovation will help boost what we’re doing here at Leverage!
Now go have a happy Friday, and we hope you’ll be back next week for more marketing, tech, wealth, tips and feature news!